Volkswagen customers access full Yokohama tire line through Volkswagen dealerships

Volkswagen customers access full Yokohama tire line through Volkswagen dealerships

LANGLEY, B.C. (November 21, 2012) – Volkswagen owners who need to replace the original tires on their cars, cross-overs and SUVs will be able to find the complete line of Yokohama premium passenger, light truck and winter tires, right at their Volkswagen dealership thanks to a new agreement between Volkswagen Canada Inc. and Yokohama Tire (Canada) Inc.

The full line of premium Yokohama tires, including the industry’s best line of state-of-the-art winter tires, will be available through Canada’s 136 Volkswagen dealers, effective immediately. The agreement gives Volkswagen owners convenient access to the right tires for their vehicles with the added confidence of dealing with their preferred Volkswagen dealer.

Volkswagen offers a combination of great products, prices and dealerships. With the arrival of the new 2013 models, Volkswagen will offer its TDI Clean Diesel engines in the redesigned Beetle, Jetta, Golf, Golf Wagon, Passat and Touareg models. These vehicles with this engine technology are driving Volkswagen sales at a record pace as they reach their 60th anniversary in Canada.

“Volkswagen is the largest volume European automotive nameplate in Canada,” says Yokohama Canada consumer business unit director Trevor Longley. “Volkswagen owners are a loyal crowd and now they can shop for replacement tires from their trusted independent dealer. It’s efficient and convenient for Volkswagen owners and helps dealers provide another service for their valued customers.”

Volkswagen dealers will work with existing Yokohama dealers to manage product distribution.

Yokohama Tire (Canada) Inc. markets and distributes a full line of tires for high performance, passenger car, light truck, and commercial truck applications, as well as off-the-road tires for mining, forestry and construction applications. It maintains distribution centers across Canada to serve more than 700 independent tire dealers and more than 2,000 retail locations.